Any other telecommunications company that wants to do business in this area can do so, Nexicom has not, and cannot prevent that. The primary reason other providers have not chosen to provide service in this area is both the low population density of these rural communities, and the prohibitively higher cost of implementing a communications network across larger geographic distances. Because of these factors it is not viewed as an attractive business model, so other companies have chosen not to provide service here as it represents a significantly lower return on investment.